It’s George. Jorge, if we’re mates.

For over eight years I’ve been the performance creative brain behind some of the UK's most-loved brands and fastest-growing scale-ups. With over 100 million impressions, statistically, you've already seen my work. You just didn't know it was me.

I've written the briefs, run the shoots, built the testing & iteration systems, and sat close enough to the media buying to know exactly why certain ads win and whilst the vast majority quietly die in the auction.

At Purdy & Figg, I launched 3,000+ creatives in 15 months. The business hit 3x year-on-year growth. Coincidence? You decide.

At SURI I quadrupled ad output inside four months. More ads, same ROAS, same beautiful brand. These days I work fractionally with brands I genuinely believe in, including Huel, Wonderbly and Mother Root.

I don't say any of this to show off (…promise!). I say it because when you hire me, this is the track record that shows up to work with you.

What you won't get is an account manager, a deck full of buzzwords, or a team of juniors learning on your budget. What you will get is one Performance Creative Consultant who has done this at scale, knows what good looks like, and genuinely gives a shit about your numbers.

Paid creative is the biggest acquisition lever your business has, so don't leave it to people who are still figuring it out.